Seed Golf, the burgeoning Irish golf ball manufacturer with global ambitions, is stepping up its game once more with the release of the next generation of its popular SD-02 model.
A four-piece ‘tour’ grade design with a cast urethane cover, the third generation of the SD-02 Pro Tour range pushes the boundaries of ‘links’ performance thanks to improved overall distance, feel off the club face and lower spin.
The ground-breaking new formula comprises a larger core, modified with the addition of metalloid additives (zinc oxide and tungsten) to fine-tune the ball's density and weight distribution, helping optimize the core's compression and launch characteristics, resulting in optimal ball flight with more speed and distance.
The new model is already receiving acclaim, with the SD-02 one of two Seed products to be named as the best new balls for 2024 in Golf Digest’s prestigious Hot List. Just nine years after being founded, the accolade is recognition of Seed’s place alongside the biggest names in the golf ball industry.
One thing which has not changed is the price tag; as with all Seed products, the enhanced SD-02 offers premium Tour-standard performance for almost half the price of its competitors, with prices beginning at just £20/€25 per dozen.
The SD-02 series is characterised by a lower ball flight and wind-piercing trajectory when compared to the brand’s flagship SD-01 product, making it perfect for links golf in particular. The upgraded design now uses a newly formulated, larger core to optimise compression and launch – leading to faster and further-flying shots than ever before.
Dean Klatt, founder and CEO of Seed Golf, said: “The new SD-02 is possibly the best golf ball we’ve ever made.
“Seed designs and tests all of its products from our base at South East Technological University in Ireland, and I’m confident that what we’ve created is a significant improvement over the popular second-generation model.
“It is a particular point of pride for us that we’ve managed to launch this new and improved SD-02 without raising the price because it reinforces what we’ve been saying for years – Tour-performance golf balls golfers need not cost an arm and a leg for your everyday golfer.”
About the SD-02 3rd Gen
The SD-02 is often referred to as Seed’s ‘links ball’ due to the lower ball flight and piercing trajectory. It is a four-piece (Cast Urethane cover) ‘tour’ grade golf ball design.
The 3rd Generation SD-02 design sees Seed push the boundaries of what ‘links’ performance can be, by improving overall distance while still providing a strong, penetrating trajectory through the wind.
The SD-02 3rd Gen’s new formula comprises a larger core, modified with the addition of metalloid additives (zinc oxide and tungsten) to fine-tune the ball's density and weight distribution. This helps optimize the core's compression and launch characteristics, resulting in optimal ball flight with more speed and distance.
A new inner mantle layer has been made thinner and firmer and helps extend the graduation of firmness through the core & mantle while the thicker outer mantle/inner cover layer produces more elasticity and resilience to improve speed and responsiveness.
It also has one of the thinnest cast urethane covers in golf, providing a great soft feel off the club face.
Founded in 2017, Seed Golf set out to make premium Tour-standard balls more affordable for the regular golfer and is now the largest direct-to-consumer golf ball brand in the Irish and UK markets. Their vast range of balls are available to buy through a subscription-based service, which can begin with a trial pack for just £20/€25, and are delivered to a total of 44 countries, and counting.
Along with SD-01 and SD-02, four other distinct golf balls and a range of colourways ensure that there’s a Seed ball for every golfer.
For more information about Seed Golf and to buy, click here.