Fescue & Dunes, the innovative golf apparel e-commerce platform helping golf clubs to sell branded merchandise directly to visiting golfers, is returning to Elevate Golf as a Premium Partner for the second consecutive year.

The partnership will see Fescue & Dunes play a prominent role in golf tourism’s most coveted B2B event which brings together 220 of the world’s most exceptional golf courses, resorts and accommodation providers for the invitation-only business and networking event.

Created in August 2024 by marketing experts and avid golfers Tim Neill and Joe Petrucci, Fescue & Dunes was founded to both help golfers purchase authentic merchandise from iconic golf courses they have played and enable those courses to sell their branded products more widely in tandem with making their onsite and online offerings more efficient.

For Fescue & Dunes, Elevate Golf provides an ideal opportunity to develop partnerships with clubs and resorts as it continues to expand a growing portfolio that includes this year’s host of The Open, Royal Birkdale, along with other premier clubs such as Royal St. George’s, Portmarnock, Royal Dublin, Tralee, Dundonald Links, Machrihanish Dunes, Dumbarnie Links and Lofoten Links.

Tim Neill, Co-Founder of Fescue & Dunes, said: “We were delighted with the response we received from Elevate Golf last year, so it was an easy decision for us to return as a Premium Partner for a second year. Elevate brings together exactly the type of forward-thinking clubs, resorts and industry professionals that we want to build relationships with, and it gives us a fantastic platform to demonstrate what Fescue & Dunes can do for a club’s brand.”

Leanne Thorpe, Director of Elevate Golf, said: “We look forward to welcoming Fescue & Dunes back to Elevate Golf as a Premium Partner for a second consecutive year. They made a real impact last year and are a fantastic fit for the event because of the usability of the platform they have created, the quality of the products offered and because of the innovative way they are helping golf clubs and resorts develop new commercial opportunities.”